Tag: australia

2011 According to Facebook Status Updates

2011 According to Facebook Status Updates

Facebook released Memology 2011today. The data shows top ten Facebook status trends for 2011 globally and by key countries.

In Australia, top ten status trends include “planking” at number #1 and “Cadel Evans” at number #10.
Facebook 2011 Australia

Millions of people are posting on Facebook, sharing what’s important to them, discussing world events, or just goofing off with their friends. There are more than 800 million people connected around the globe so news about the world’s triumphs and tragedies spread fast.

For more see: http://bit.ly/ubHtfj

Join Australia's fastest growing digital performance agency – Downstream

Join Australia's fastest growing digital performance agency – Downstream

Message me if your keen.

Downstream Marketing is Australia’s largest and faster growing strategic Search Marketing agency. Recently we’ve extended our offering from Search to include biddable display and performance creative.

Because of our ongoing success, we are looking for high caliber candidates to join our team.

If you have a passion for digital, data and direct marketing, Downstream could be an agency where you can grow your career in the fast paced, ever changing world of Search and performance digital marketing. Downstream is a values based organization that recognizes team members based on their output, not input. We believe in operating under the principals of “freedom within boundaries” and actively encourage all staff members to excel in both their careers and non-work life.

If you are passionate about crafting the career you want, being a member of a collaborative team and pushing your own personal boundaries, Downstream may be the right fit for you. Detailed below are career opportunities currently on offer.

Read more at www.downstreamonline.com.au

 

Google Product Search launched in Australia

Google Product Search launched in Australia

Google secretly launched their shopping comparison site here in Australia: http://www.google.com.au/prdhp
http://google-au.blogspot.com/2011/05/google-shopping-arrives-in-australia.html

Merchant Center, advertisers need to list their products: http://www.google.com.au/merchants/default

Getting Started: http://www.google.com/support/merchants/bin/answer.py?hl=en&answer=188493

Be interesting to see how this goes down under.

Good to see one of my clients (GetPrice) getting a good wrap for our SEM campaign

Good to see one of my clients (GetPrice) getting a good wrap for our SEM campaign

The traditional retailers didn’t come off to well, but sites such as GetPrice with millions of long-tail keywords and targeted ad copies across multiple search engines are getting a great wrap for consumer experience and visibility.

Amplify’d from digitalministry.com

Google AdWords – Aussie Retailers Behind the Eight Ball

Written by Sean Wyld | January 31st 2011 What is your opinion?

With the hundreds of millions of dollars spent each year on advertising by the major electrical retailers, why do the likes of Harvey Norman, JB Hi Fi, Dick Smith, Myer and Co seem more interested in complaining about GST then utilising Google AdWords effectively? And why aren’t the leading online retailers like Deals Direct and OO.com.au maximising the opportunity?

Walk into your local JB Hi Fi, Harvey Norman or Dick Smith and tell them you’re interested in buying a Samsung UA55C9000.  The sales person will take you to the TV section show you a shiny new Samsung UA55C9000 55” LED TV, tell you the price and tell you how much better your life will be with it sitting in your living room.

Now try the same thing online.  Go to Google.com.au and search for Samsung UA55C9000:

Out of all of the retailers in Australia, how many are interested in selling you a Samsung UA55C9000 TV, e.g. how many have an Google AdWords ad? Only one, the Electrical Discounter.  An honourable mention to price comparison sites, Get Price and Price Dumper and a thanks for playing to Optus with an ad for the right brand but wrong product.  With the hundreds of millions of advertising dollars spent each year by the major electrical retailers, where are the likes of Harvey Norman, JB Hi Fi, Dick Smith and Myer?  Or for that matter, where are the leading Australian online retailers like Deals Direct, OO.com.au and Dstore?

Read more at digitalministry.com

JumpOnIt speaking up against Cudo & Spreets for number 1 on deals

JumpOnIt speaking up against Cudo & Spreets for number 1 on deals

Amplify’d from mumbrella.com.au

Forgot Cudo or Spreets – we’re number one for social

Forgot Cudo or Spreets   were number one for social    colin fabig 90x100In this guest posting from Jump On It and Living Social Australia CEO Colin Fabig, he responds to claims by rivals Cudo and Spreets over who is the number one group buying site

With all the attention given to the Yahoo!7/Spreets deal, followed by more buzz around Cudo’s claim to have the largest audience share, it’s easy to forget about the “social” part of social commerce sites.  

Cudo has conveniently put out a press release that suits them and doesn’t look at the full picture of how the industry operates. This business is a social media and email driven model but the Nielsen NetView analysis did not investigate these avenues.

Read more at mumbrella.com.au

 

Finally updated my résumé to include my current job @ Downstream.

Finally updated my résumé to include my current job @ Downstream.

Included my current work:

Currently I am working at Downstream Marketing, a digital performance marketing agency in Sydney’s CBD. My primary role as an Account Executive involves setting up and managing pay-per-click (PPC) search engine marketing (SEM), performance display and social media campaigns and consulting on web design for conversion driven landing pages. As part of this process I regularly host client meetings and performance reviews as well as setting up an array of reporting, analysis and optimisation systems and processes. Clients during my time at Downstream include: American Express, GetPrice, JumpOnIt, National Australia Bank (Share Trading), Budget, AAMI, JustCar, InsureMyRide, Shannons, eHarmony, Freelancer.com, iiNet, Insuranceline, Informa, Live In Australia, Jetabroad and Bingle.

Luke and Joni Need a Home

Luke and Joni Need a Home

Welcome, and thanks for dropping by!

Joni and Luke are on the hunt for apartment #4. We have been thinking that the tough part about the whole process is this: rental applications don’t tell the story. Unless people know their tenants, a rental application really doesn’t say much.

So we would like to share this link with friends and family to pass along to anyone who is looking to rent out an apartment… and we’ll probably put it in a few rental applications ourselves!

Where?

We are looking anywhere from the city to 10km north (suburbs like Neutral Bay through to Lane Cove and North Sydney, Australia).

When?

Our lease runs out on October 1st, 2010. We have a bit of flexibility if need be.

Rental History

First we were at Simon Fraser University (Vancouver, CA) in University accommodation, then in 2009 we lived on Main St (Vancouver, CA), following that we moved onto Wyndham St (Alexandria, AU) from September 2009 — present.

About Luke & Joni

We have been together as a couple for nearly three years, after meeting in a tutorial we had together while attending Macquarie University in Sydney, Australia. Seeing as Joni is originally from Canada, we have spent a bit of time hopping between the two countries to study, work, and visit family, but are now based out of Sydney for the foreseeable future.

Luke works full time in the CBD and is an avid rower, while Joni works from home and enjoys doing a lot of cooking (have you seen her food blog, The Three Cheeses?). We enjoy the outdoors, travelling and camping, and try to live as ethically and sustainably as they can. (We even have a worm composter!)

For more info about Luke see Lukes.me. For more info about Joni see Jemerald.ca.

Downstream is still looking to hire, #SEM Assistants/Managers – GREAT place to work, good benefits

Downstream is still looking to hire, #SEM Assistants/Managers – GREAT place to work, good benefits

Downstream Marketing is Australia’s largest and faster growing strategic Search Marketing agency. Awarded B&T’s Emerging Agency of the Year for 2008, we were recognized as the best of the best amongst all marketing services agencies and disciplines. Because of our ongoing success, we are looking for high caliber candidates to join our team.

If you have a passion for digital, data and direct marketing, Downstream could be an agency where you can grow your career in the fast paced, ever changing world of Search and performance digital marketing. Downstream is a values based organization that recognizes team members based on their output, not input. We believe in operating under the principals of “freedom within boundaries” and actively encourage all staff members to excel in both their careers and non-work life.

If you are passionate about crafting the career you want, being a member of a collaborative team and pushing your own personal boundaries, Downstream may be the right fit for you. Detailed below are career opportunities currently on offer.

Australia Votes 2010

Australia Votes 2010

Okay, here’s my quick take on the Aussie election:
– It’ll be decided by the independents, there’s only one green in the house and he wont play ball with Liberal/National coalition.
– The independents are all former National members who felt that country Australia and the environmental factors were being ignored – more likely to side with a lib/nat coalition but it’ll be the greenest shade the coalition has ever had.
– Best case scenario for the country: one of the major parties works with greens/independents for a carbon trading scheme and tax reforms that make Australia a safe place to invest, making up for their lack of economic planing. The investment coming into the country from safe economic planning can then be funneled into long needed infrastructure.